Emotionally Invested

Outsmart Your Anxiety for Fearless Retirement Planning.

Emotionally Invested: Unlocking the Hidden Drivers of Your Financial Decisions

In Emotionally Invested, Mary Clements Evans breaks through the noise of traditional financial advice for a fresh new take. Forget the pie charts and stock market projections. This book shows you who’s in charge of your financial decisions: your emotions.

In her book, Mary introduces the concept of your “Money Why,” the hidden motivator that shapes every choice you make about spending, saving, and investing. Whether you’re driven by FOMO (fear of missing out) or FORO (fear of running out), your financial personality is the key to forging a plan that works for your life—not just your wallet.

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Curious about how your emotions shape your financial decisions? Get a sneak peek into Emotionally Invested with a free chapter. Discover insights that will inspire smarter money moves—all in plain English.

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Praise for Emotionally Invested

“Financial happiness stems less from numbers and investing jargon and more from understanding fears of missing out or running out. In Emotionally Invested, Mary Evans offers entertaining and insightful financial therapy to convert your ‘Money Whys’ into becoming money wise.”

— Gregory Karp, veteran business journalist and author of Living Rich by Spending Smart

“Emotionally Invested dives into the emotions behind financial decisions, revealing how emotions shape our relationship with money in ways we often overlook. Through relatable stories and practical insights, it highlights the importance of understanding emotional triggers to make sound financial choices.”

— Marilyn Bauer, retired IBM manager

“Readers will appreciate Mary’s plain-English, captivating, and entertaining guide to better understanding our psychological and emotional relationship with money—and ultimately how to live a more fulfilling life. Whether you’re primarily driven by FOMO or FORO (read to find out), this book offers relatable insights and a connection with Mary’s experiences from her own life and from years of working with a wide variety of clients.”

– Scott Curtis, COO, Raymond James Financial

Through storytelling, exercises, and humor, Mary guides you to:

Recognize and reshape unhelpful money habits
Create a resilient and rewarding financial plan
Balance present needs with future security

Contact Mary

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